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No more door sellers
About the project
Balance between
Strategy
Branding
Development
Activation
Client
Cubsec
cubsecalarm.se
With a newly developed e-commerce platform that comes as a technical solution provided by Wordpress and Woocomerce and a communications concept that focuses on the consumers’ rational buying points (RBP) rather than the traditional unique selling points (USP) we have increased brand relevance through the customer journey, as well as conversions and sales.
Obviously there is work to be done and improvements to come to fully increase market share. But together, we are on our way to prove that there are new ways to sell home security systems.