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.27

Mitt namn är Bengt

project 27/27
About the project

Bengt consists of seven companies and around 700 co-workers gathered in one group of amazing people. A perfect organisation when it comes to flexibility and local knowledge but when it comes to brand building, clarity and communication it’s hard to keep it consistent.

Solution? Brand platform, visual identity, website and the communication concept “My name is Bengt” where we honor the founder but emphasize on the 700 co-workers who embodies Bengt Dahlgren today and in to the future.

Balance between
Strategy
Branding
Development
Activation
Client
Bengt Dahlgren
bengtdahlgren.se

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Viktor Rydbergsg. 14 
411 32 Gothenburg 

In collaboration with
A&O Comm, dios mio
and Pam Commissioned